Category & Tags

The Best Influencer Marketing Campaigns In 2019

You can deny climate change. You can dismiss the prevalence of fake news. And you can even dispute the horrendous steps men in power are taking.  What you can’t deny is the power influencers hold over the present generation of consumers.  And it is rightly held.  Genuine content creators give honest reviews and build an […]

  February 26, 2020

5 Social Media Trends To Watch Out For In 2020

When you think about it, the birth of social media was about connecting at a personal level with people you knew or used to know. That’s what Myspace, Orkut (dead & gone now) and Facebook were all about. Over the years, the social media landscape changed, but in 2020 we feel that it will return […]

   

  February 19, 2020

10 Cake Bakers on Instagram from Delhi

“Sells like hot cakes” Courtesy of social media, our lives have become so much simpler. In this case, much more flavourful. Cakes are a part of our culture now. However, they either cost a fortune or do not look blog-worthy. These 10 Bakers on Instagram from Delhi have redefined the art of baking with their […]

  February 17, 2020

Email Marketing: The Why and How of it!

“Do more with less” is the mantra, all marketers go by in today’s time and age. Not only does one need to connect with their audience personally but also be mindful of the budget. Reports suggest that of the many marketing tools and techniques there are, none has the power and longevity of emails. Modern […]

  February 12, 2020

6 Valentine’s Day Content Ideas For Your Social Media

If you want to talk about the real power of an influencer, peeps, we don’t think there is one better than Saint Valentine. Or is there? Some believe the origins of the day are dark and bloody (the linked article gives an excellent and short TBT). We don’t care how it began. We just know it is […]

  February 10, 2020

7 Different Ways To Engage With Your Followers Other Than Your Content!

Content creators, your power is undeniable! A nod from an influencer is the best endorsement a brand can get. Why? Because 92% of the present consumer trusts peer recommendations far more than brand promotions.  We don’t say it. Neilson proved it in a study.  To leverage that power, you need to engage with your followers. Yes, […]

   

  February 8, 2020

How to Optimize Your Instagram Stories like a Boss-Creator!

TechCrunch says that Instagram Stories have more than 300 million active users. In a day! A creator worth their content already knows that the Stories are a boss way to connect with followers. But do you know that consistently publishing stories also impacts how well your posts perform? The more a user interacts and engages […]

  February 5, 2020