Category & Tags

How Do You Calculate Your Engagement Rate?

When a brand wants to judge the “influence” of a creator, they use several metrics. The most common that every creator, small or big, knows is the follower count. Another is the number of likes and impressions achieved.  But slowly, brands are waking up to realise two things. First, that a higher following doesn’t equal […]

  March 27, 2020

3 Delectable And Delightful Tips To Styling Food

What are the three essential ingredients for a food blogger? Great recipe, great photos, and great writing. It is when you combine the three in the right quantity that you cook up more followers.  As people who are only masters of making Maggie, we can do zilch for the recipe. For the other two ingredients, […]

   

  March 20, 2020

Got Collaboration On Your Mind? Here Are 7 Ideas For Instagram!

What’s a flipp’n fantastic idea? Collab’ing with other online creators! Been there? Done that?  Well, here are some more Instagram collaboration ideas for you.  (Disclaimer: All of them are stolen from Chrissy Teigen, the queen of authentic content.) How To Grow Your Instagram Page With Collaborations? Instagram Stories Takeover The easiest Instagram collaboration idea is Stories takeover. […]

   

  March 18, 2020

Influencer Marketing Lessons from 2019, A Throwback!

As 2019 came to a close, we spoke about the influencer marketing trends creators should look out for in twenty-twenty. Then we realised that the muse ditches creators at most crucial of times. So, to get the creative ball rolling, we gave you five social media trends that make sense for 2020. But growth is not merely […]

  March 16, 2020

Do’s And Don’ts Of Phone Photography For Creators

Creators taking the baby steps in the world of influence don’t have the moolah to buy a fancy camera. Neither do they have the time to learn the ins and outs of photography. Thankfully, the makers of iPhone (and some Android mobiles) have made #influencerlife much easier.  Have you seen the lenses on some of […]

  March 14, 2020

5 Gaming Influencers To Follow In 2020 FTW!

Early adopters say that they always knew gaming would explode. That may be the case, but for most of the world, it was a light-bulb moment. One day people were nostalgic about how fun it was to play on consoles and PCs and the next they realised you could make a profession out of it.  Chances are, […]

  March 13, 2020

Is Meme Marketing The Way Ahead?

Mnemonics (think: learning the periodic table), listicles (think: BuzzFeed articles) and Stories (think: Snapchat), each one of them progenerated because Millennials understand things when offered in succinct packages.  So, right of the bat, we clarify: yes, unequivocally, memes are the way ahead. Now that’s out of the way, let’s look at why. A Bit of […]

  March 11, 2020

What A Woman Wants

– We finally talk about it.   I can give you a number of reasons why you should stop reading this right now. #1 I’m a woman. #2 This is not an erotica. #3 I will be expressing my opinions on a lot of things. #4 I will be talking about feminism. #5 I will […]

   

  March 9, 2020

Body Positivity – Is It Important To Spread Awareness On Social Media?

Jiggly arms have been the bane of existence for a lot of women. As you try on a sleeveless dress or top, you question your breakfast, lunch and dinner choices. It’s the perfect “a moment on the lips, forever on the hips” instance but for the arms. To all those girls, we say listen to Jameela […]

   

  March 3, 2020