Does anyone still remember a world without social media?


It is hard to believe that only a little over a decade ago, our way of life was really different from the way it is now. As of today, social media has become our second life. But also, with the help of this platform, we have the power to change the world.


Social media has made it easier for us to express ourselves. There are numerous ways we can express ourselves, not only to our friends but to the outside world. Whether that is through Facebook, Instagram pictures, YouTube videos, Medium articles. Now everyone has the capacity to make their opinion known on a massive scale. Before social media, you could have an opinion but you could only tell a few people close to you, and now, the story is different. Within a few minutes, thousands could know about your opinion.


We have seen just how much social media can create change in the last few months of 2017 when, on Oct. 15, 2017, actress Alyssa Milano tweeted, “If you’ve been sexually harassed or assaulted write ‘me too’ as a reply to this tweet”.


Her tweet has since received more than 50,000 likes, 25,000 retweets, and 60,000 responses and was a catalyst for the #MeToo movement.


Social media has brought attention to such issues and causes as #LoveWins, #BlackLivesMatter, #YesAllWomen, and #WeAreHere in ways traditional media has not.  Because social media provides a firsthand account of the biggest issues in the world today from those directly impacted. As a result, increasing awareness of an issue is where social media can have the greatest impact.


The list of campaigns gets longer each day as more people use social media to raise awareness and promote solidarity around a movement.


Working on the same lines, Do your Thng, has always aimed to voice up against all these social stigmas. With the “End The Stigma” campaign, we tried to spread awareness to end mental health stigma, “Everybody say Love”  focussed on supporting our family, friends, coworkers, neighbours or other LGBTQ people in our lives. “Bachpan Bachao” helped raise awareness about child abuse and prevention. 

“One Wish For The Earth” helped start the chatter by expressing what we want better in this world, for our planet, for its biodiversity. And with the recent campaign “Baat Karenge Toh Baat Banegi ” in association with Let’s Talk, we encouraged people to talk about mental health, anxiety, and stress and took the next step by providing free mental health counseling.


All these campaigns were remarkable because our community’s passion was incredible. The sheer amount of posts is a testament to the difference!


So, clearly social media can change the world. Don’t just take my word for it.


Browse more, create more. Go Do Your Thng and Happy Social Media Day!!! 😀 😀 



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