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DYT 2021 ⏪

Whether you believe it or not, this year was history in the making. Anyone (or any business) who uses the brilliance of the Internet, and particularly the creator economy, to grow is living through the very beginnings of web3.  Needless to say, as a creator-first company, our 2021 proved to be a blur. DYT – […]


  December 31, 2021

7 Social Media Marketing Trends To Watch Out For In 2022

Did you know that this year saw 490 million new social media users? Clearly, we’ve become inseparable from social media. Be it to mindlessly scroll for hours or make a living out of it, socials have become an integral part of our lives. No matter how much we’d like to deny it. As we bid […]

  December 30, 2021

3 Pillars To A Successful Influencer Marketing Strategy

The pandemic brought an instrumental shift in all facets of life – wearing masks, virtual corporate life, altering consumer demands, and so on. Advertising was no different. It underwent a sea change.   Influencer marketing emerged as the most sought-after model for growing a brand, courtesy of the massive spike in the number of hours people […]


  December 29, 2021

9 YouTube Streaming Tips That Every Beginner Must Know

YouTube gaming streams watch-time increased to 100 billion hours in 2020 (almost doubled from last year). It’s proof positive of the increasing popularity of this niche amongst the audience. So, this is the best time for you to enter the YouTube streaming world and tap into this large pool of users looking for gaming content.  […]


  December 28, 2021

4 Proven Tips To Fuel Your Content Creation Machine

“To create or not to create,” sounds more diabolical than Shakespeare’s tragedy. A creator’s journey isn’t as outlandishly exciting as it appears to be. It has its own share of inhibitions, and doubts. and at times, everything feels just overwhelming. The entire process falls flat, especially when you’re starting out. And you don’t know whether […]


  December 27, 2021

Personal Branding: Establish A Voice And Tone For Greater Organic Reach

What made creators such a big deal? Their voice. Their tone. Their personality. They fulfilled the human need for empathetic relationships because they spoke with a real voice. Instead of listening to cut, copy, paste messaging of brands, people wanted to read, watch, and hear content with personality in it.  Think about it. Why do […]


  December 26, 2021

How To Find Audio And Music Trending On Instagram

Do you guys also find it hard to concentrate these days?  Thank God, ours are not the only minds hijacked by groovy Instagram music! All thanks to Instagram, we’ve all been struck by the “stuck song syndrome.”  Music trending on Instagram has taken the entire world by storm and got everyone, from neighbourhood kids to […]


  December 25, 2021

New Instagram Feature: IGTV Combined With Feed Video

Way back in November, we were introduced to a new Instagram feature. It combined Feed Videos with IGTV and renamed it Instagram Video. If you are wondering why the sudden change, join the club.  Turns out, IGTV didn’t take off as well as Instagram expected it to. Proof: we didn’t even know it had a […]

  December 24, 2021

An Influencer Guide To Creating Viral Short Videos

Aesop was damm on point when he said, “Good things come in small packages.” The craze around Instagram Reels, Reels on Facebook and the recent launch of YouTube shorts are perfect examples of this.  As the attention span of the audience is getting shorter, videos of smaller duration are becoming more popular. However, this puts […]


  December 23, 2021

Who Are The Top Social Media Influencers In India In 2022?

Before we begin, think of 5 things you like to do in your leisure time. While no two individuals are the same and people are bound to have different ideas of “leisure.” We bet that if there’s one thing in common in all our answers, then it’s browsing social media and the Instagram of the […]


  December 22, 2021

7 Tips To Get Real, Organic And More Instagram Followers

Is your follower count stuck at the same number for a long period of time? Are you struggling with converting potential audiences into followers?  Heck, yes? Then read on! Instagram currently has 1 billion monthly users on average. In simple words, it offers huge growth potential for creators as well as brands. You just have […]


  December 21, 2021

3 Tips To Get Your Followers To Tap The Instagram Save Option!

First followers, then likes. For a while, they were the hottest metrics that brands paid close attention to for a while. But now, it’s time to make way for the new metric in town: saves!  Instagram started to test the removal of likes, and this played a major role in shifting from measuring the success […]

  December 20, 2021

Travel Creators And Their Content That We Love

COVID-19 devastated the world, but no business was hit worse than travel. With borders closed, flights cancelled, and people stuck at home, the global travel industry came to a standstill. In May 2020, Brian Chesky, co-founder of Airbnb, wrote that they had to make the tough call of letting over 25% of the company’s workforce […]


  December 19, 2021

Instagram Ads That Brands Can Use With The Inspiring Examples

Advertising has had its fair share of evolution, from pamphlets to television commercials. Only brands that stayed abreast with new modes managed to stand the test of time, and competition (of course). With the entire world vibing to trending audios on Instagram, it’s apparent that the new avatar of advertising lives and breathes on social […]


  December 18, 2021

The Follow-Unfollow Method On Instagram To Hack Growth In 2022

TL; DR: Don’t be fooled by what others say. The follow/unfollow method does NOT work! If you’ve been trying to hack Instagram and gain more followers, there is one method that seems like a no-brainer. Follow dozens, if not hundreds, of accounts in your niche and then unfollow them a couple of days later. Called […]


  December 17, 2021