January 26th evokes immense feelings of patriotism in one and all. It also makes it a great opportunity for content creators and brands to leverage the spirit of the day. It’s a national holiday and considering it’s the first one of the year, you should not miss out on the opportunity to add a sentimental touch with the Republic Day content ideas.

Republic Day content ideas to instil patriotism in your audience

There are tonnes of content that you can create for the day. There’s just one rule you have to follow. Keep it unique, and fresh, and evoke a feeling of patriotism.

1. Patriotic challenge

Challenge your followers to show off their patriotic spirit with a task, such as recreating a famous Indian monument using household items or singing a patriotic song. Encourage them to tag you and use a specific hashtag to join the challenge.

2. Republic Day food tour

Take your followers on a virtual food tour of India, showcasing the diverse and delicious cuisines the country has to offer. Make it patriotic by highlighting dishes with names or origins related to Indian history or freedom fighters. 

Want a comedic touch? Try cooking some dishes yourself and showing the results, no matter how disastrous they may be.

3. Contributing to the future? Inspire your audience

One of the best ways to celebrate the day is to contribute to building a better India. Moving towards a sustainable lifestyle, installing solar lights, doing your bit for the education of the underprivileged—talk about it. 

It isn’t about showcasing something grand, but instead, taking a step towards the betterment of the country. Use your content to amplify the topic, either through visuals or a video. Make your audience a part of your initiative and ask them to join. 

Don’t have an initiative to talk about? It can be a great day to start one. How about feeding the stray dogs in your area? Give it a thought. 

4. Play up on nostalgia

Nostalgia is a tried-and-true way of engaging the audience. Have childhood memories of the Republic Day celebrations in school? Use your Republic Day content to talk about it. 

You can choose to create your own content or collaborate with another influencer to create a dialogue. No matter what you decide to do, reliving memories is a sure-shot way to get your audience teary-eyed. 

5. Use humour

Yes, you heard it right. While the day isn’t associated with humour, comic and stand-up creators can very well leverage their skills to create some witty Republic Day content. Just make sure you keep it light-hearted and do not offend anyone’s sentiments. 

6. Use the colours

Using the colours in your Republic Day content is a sure-fire thumb-stopper. Into food photography? Create your platter with the tricolours. Fashion influencers can use this opportunity to dress up. And for home decor creators, it is a great occasion to change the look of your house a bit. 

7. Celebrate people and ideas 

Know someone who has done something extraordinary to help the nation? Use your influence to bring it to the forefront. While it is your account, Republic Day is the best day to celebrate others’ contributions to the betterment of the nation. There are so many people doing amazing things. Go ahead and give them the limelight for a day. 

Get your creative juices flowing and plan your Republic Day content

Use these ideas for your Republic Day content and post now! And, oh, don’t forget to follow these tips to get visibility for your content

Jai hind!

About the Author


A lover of words who feels she has marginal talent but caviar dreams. When by a pen name for a long time because this introvert is too shy to have their real name live on the internet. Now finally learning to embrace it. And, oh, their thng is books!

View All Articles