Ankit Agarwal

Founder & CEO




Total article written : 25

What Not To Do On Instagram?

As an Instagram creator, if you’re working on expanding your reach, you need to establish your credibility. How does a creator become trustworthy? By avoiding the following mistakes: Don’t buy […]

  August 6, 2020

  Share

Be True To Yourself: AMA With Rashi Kalra

This month, I sat down with Rashi Kalra, a.k.a Outdoorsy. She wears a lot of hats – yogini, travel blogger, visualizer, filmmaker, and photographer are just some of them.  For […]

  July 21, 2020

  Share

Formal Gossip Episode 3: Be Experimentative But Know Where They May Fail

  A little recap for those new to Formal Gossip. It is an online video call series, hosted by yours truly. These 30-minute (and sometimes more) conversations with established content […]

  July 10, 2020

  Share

What Are Influencers Really Influencing?

TL;DR: It’s you. Creators sway your opinion on anything and everything!   As 2019 rolled on, influencer marketing became part of the big leagues. It went from being an afterthought […]

  June 15, 2020

  Share

Formal Gossip Episode 2: The entrepreneurial take on content creation

For the first episode of Formal Gossip, our online video call series, I hosted a creator still relatively new to the field. It’s been a year since Kriti started producing content, yet […]

  June 2, 2020

  Share

Formal Gossip Episode 1: What’s behind a blogger’s pretty picture?

To quote Kriti, it is tons of videography, production, editing, photography, and with it comes a lot of challenges. Formal Gossip is our way of helping you through it.   […]

  May 29, 2020

  Share

Convert A Basic Instagram Account to a Creator or Business Profile: Should You?

Hell yeah, you should!     When Instagram started, there was just one profile – basic. You could keep it private or make it public. But time changes everything, and […]

  April 1, 2020

  Share

Body Positivity – Is It Important To Spread Awareness On Social Media?

Jiggly arms have been the bane of existence for a lot of women. As you try on a sleeveless dress or top, you question your breakfast, lunch and dinner choices. […]

  March 3, 2020

  Share

7 Different Ways To Engage With Your Followers Other Than Your Content!

Content creators, your power is undeniable! A nod from an influencer is the best endorsement a brand can get. Why? Because 92% of the present consumer trusts peer recommendations far […]

  February 8, 2020

  Share

Where Is Influencer Marketing Heading In 2020? The Creator Side of the Story

Credible. Trustworthy. Authentic. And reliable. Creators of today are all this and more. And that’s why 92% of people rely on influencers for recommendations more than traditional adverts and mega-celebrities. […]

  December 31, 2019

  Share