Mnemonics (think: learning the periodic table), listicles (think: BuzzFeed articles) and Stories (think: Snapchat), each one of them progenerated because Millennials understand things when offered in succinct packages.  So, right […]

You can deny climate change. You can dismiss the prevalence of fake news. And you can even dispute the horrendous steps men in power are taking.  What you can’t deny […]

“Do more with less” is the mantra, all marketers go by in today’s time and age. Not only does one need to connect with their audience personally but also be […]

For some of the sloths that inhibit the DYT workspace, the explosion of Instagram has been a boon. What even the nagging of friends and parents couldn’t accomplish, a fitness […]

What’s the one thing that makes a creator stand out to potential brands – the one thing that convinces brands that you are the right influencer for a collaboration? We’ve […]

People want to be heard. They want someone to listen and communicate in a manner that is not robotic. And that’s what established online influencers. Influencers fulfilled the human need to […]

We, as is our invariable custom, commenced Humpday with a conversation – in our minds (Wednesdays tend to make us wonky). The topic that got our underpants twisted was ‘how […]

Pretty images. That’s all I need to be an Instagram influencer, right? Right *panicked*? Unfortunately, no. If you want to reach the heights of Lilly Singh (shout out to the […]

How does a content creator collaborate with the bazillion brands out there? We’ve been answering this question bit-by-bit. If you landed on this page first, then do hop to ‘the […]

How does a content creator collaborate with the bazillion brands out there? We’ve been answering this question bit-by-bit. If you landed on this page first, then do hop to ‘the […]