Formal Gossip Episode 1: What’s behind a blogger’s pretty picture?

To quote Kriti, it is tons of videography, production, editing, photography, and with it comes a lot of challenges. Formal Gossip is our way of helping you through it.   When the lockdown began, Do Your Thng had to pivot. What we had planned for the coming time went on pause, and we started focusing on how to help creators in the ensuing weeks.   During one of the brainstorming sessions, the idea for a weekly chat session germinated and […]

  May 29, 2020

6 Indian meme pages on Instagram to follow RN!

It’s mid-2020 already!    The world came together to fight the devastating Australian wildfires. COVID-19 stopped the world — but not heroic healthcare workers. Tiger King unleashed a slew of incredible memes. J. Lo and Shakira crushed the Super Bowl halftime show.    Anything and everything is happening in this world.  But one thing which is so far constant in our lives is our love for memes. Seems like sharing, tagging, and taking screenshots of memes will never become old […]

  May 27, 2020

11 Brilliant Handmade Gifting Creators On Instagram

Someone said, “Something hand-made is much more meaningful”, and we agree with the statement.  We often neglect the efforts of people who craft useful and meaningful items. Their art not only symbolizes the hard work but also represents the personal touch and passion with which they work. These creators curate their art with devotion and dedication.    To make you aware of some amazing handmade gifting stuff and ideas, we have prepared a list of 11 handmade gifting creators on […]

  May 23, 2020

Brand Collaborations Are The Way to Go

Gone are the days when brands used to tap the ‘celebrities’ for their promotion. As social media has emerged and developed over the years, the power of promotion has also shifted from the Bollywood/Television celebrities to ‘ Social Media Influencers’.  With over half of the world’s population using the internet and social media, the digital content creation industry still lies on the growth curve. Now is the perfect time to utilize these means at your disposal and build yourself digitally.  […]

  May 22, 2020

More Reach Or More Followers? The Never-Ending Battle

With a growth spurt in social media activities and the huge number of social media accounts, various metrics are used to prioritize, classify, or differentiate these profiles from the others. These metrics are used by many creators, brands as well as social media marketing organizations to assess the quality of social media profiles.  Some of the most popular metrics used are the number of followers and social media reach of that account.      Every other person on social media […]

  May 15, 2020

My Lockdown Diaries Ft. Karan Mehra

Karan Mehra is a name all Indian households reckon with. We got a hold of him a few days ago and asked him questions pertaining to the current times. To our pleasure, he was extremely delightful, candid, and sharp. Read on to know more –         Cover picture source: – Karan Mehra’s Instagram handle

  May 14, 2020

Paid Media Marketing In 2020: Is It Really Important for A Brand?

The answer is yes, yes, yes! Two and a half hours (almost). That’s how long the average person spends on social media. And let’s not even think about the jump in screen time since the COVID-19 pandemic.   For a business, those 2.5 hours (144 minutes to be precise) are imperative because that’s the window they have to capture the attention of the consumer. Paid, owned, and earned media (POEM) is how you crawl into this social time.   While […]

  May 13, 2020

5 Digital Marketing Courses To Enroll For Right Away!

“It’s hard to find things that won’t sell online.” – Jeff Bezos Just as the founder of Amazon Inc quoted, it’s hard not to make any sales online, especially when you are backed up by knowledge and skills of Digital Marketing.    Technology is evolving every day and so is digital marketing with it. Traditional marketing is almost forgotten since everything revolves around social media and the internet in general. Almost everyone is an Internet user nowadays. With more than […]

  May 11, 2020

Top 5 Mommy Creators On Instagram

Following your passion, juggling your career, home, and a kid or two can be extremely overwhelming and that’s only normal. There are a lot of amazing mothers in our country who are rocking this and setting new trends and goals. This Mother’s Day, let’s celebrate these women. Here’s my personal favourite mix of funny, creative, inspiring, and the most relatable moms on Instagram on the basis of their followers and engagement rate that you must follow.   Harpreet Surihttps Fashion […]

  May 10, 2020

What Problems Do Creators Face When Creating Content?

For a seemingly simple question, the answer is awfully long and complicated. Creating content is hard. What you see on social media is far from reality. It takes work, love, and care. Given that every other person has become a creator in COVID-19 times, people are finally waking up to challenges of content creation and empathizing with influencers. So, we thought what better moment than now to talk about the problems that come with creating content.  The 5 Challenges of […]


  May 6, 2020

Gossips have a new address!

If you have never explored the wonderful world of influencer marketing, get yourself ready for your new go-to distraction. Because Do Your Thng is here with the first online video call series for creators by creators- “Formal Gossip”. It’s a perfect way to pass the time whether you’re walking, cleaning, cooking, staring into nothingness- basically any time is the best time.   Lucky for us in these trying times, these video call sessions can pretty much be viewed from anywhere. […]

  May 5, 2020

My Lockdown Diaries Ft. Hiten Tejwani

Hiten Tejwani is well known in the Hindi TV Serial industry for his roles as Pratham Mittal, Karan Virani, and Manav. We had a quick chat with him on how he is coping up with the lockdown. One of the mantras that he is abiding by, to keep sane during the lockdown is by learning new things such as the piano. Scroll down to read the entire interview.         Cover picture courtesy – Hiten Tejwani’s instagram handle

  April 28, 2020

What are the Food Blogging Trends that creators should follow in 2020?

We’re sure that when 2020 began, experts everywhere furiously started theorizing about trends to come. That’s what pundits do. They predict.  We’re also sure that all food blogging trends that they forecasted went hell in a basket. The novel coronavirus brought a paradigm shift not just in the way we live, but also how we create and consume content.  One major unpredictable change was for food bloggers. You can hardly ‘Gram the newest eateries and their uber-healthy recipes when the […]

  April 24, 2020

How To Travel Virtually During the COVID Lockdown

Staying home has become totally necessary for survival now, which means we have a lot of time in our hands. If you’re struggling to figure out how to keep yourself occupied beyond your usual at-home hobbies of Netflix and Chill, you’re not alone.    We know that the idea of not being able to go outside to explore is difficult for all our creators but we also want you to realize that we’re all actually a lot closer than it […]

  April 20, 2020

My Lockdown Diaries Ft. Shefali Bagga

Shefali Bagga is a known name in the media & entertainment industry. We had a quick chat with her on how she’s coping up with another lockdown, after the one at the Bigg Boss house.       Cover Image Courtesy – Shefali Bagga’s Instagram Handle

  April 20, 2020