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Blogs

7 Creators Who Create Kick-Ass Flatlays!

Ever wondered why that picture of food taken from the top looks so pretty delicious? One of the reasons is it actually is yummy and amazing. Another is the fact that it is a flatlay! Flatlays are trending and are highly engaging content that you can find on Instagram. These are easy to shoot and […]

  September 22, 2020

How Do You Calculate Your Engagement Rate?

When a brand wants to judge the “influence” of a creator, they use several metrics. The most common that every creator, small or big, knows is the follower count. Another is the number of likes and impressions achieved.  But slowly, brands are waking up to realise two things. First, that a higher following doesn’t equal […]

  March 27, 2020

Influencer Marketing Lessons from 2019, A Throwback!

As 2019 came to a close, we spoke about the influencer marketing trends creators should look out for in twenty-twenty. Then we realised that the muse ditches creators at most crucial of times. So, to get the creative ball rolling, we gave you five social media trends that make sense for 2020. But growth is not merely […]

  March 16, 2020