How does a content creator collaborate with the bazillion brands out there? We’ve been answering this question bit-by-bit. If you landed on this page first, […]
A Comprehensive Guide To Brand Collaborations – The Middle
How does a content creator collaborate with the bazillion brands out there? We’ve been answering this question bit-by-bit. If you landed on this page first, […]
Grow Your Brand, Effectively: Influencer + Influencer Collaborations
2.39 Billion. In $ not ₹. That’s how big influencer marketing is, just on Instagram (let’s not even take Twitter and Facebook into the picture) […]
DYT’s The Dictionary: Understanding Influencer Marketing Lingo Part 2
“Let’s break for elevenses” were the words that got the whole DYT cabal stuck. The word ‘break’ was much understood and much appreciated. It was […]
DYT’s The Dictionary: Understanding Influencer Marketing Lingo
This article is the first of a three-part series we call “The Dictionary.” What’s The Dictionary? It is your way into becoming fluent in influencer-speak. […]
Knocking On The Grey Cells Of Influencers: Don’t Hire, Collaborate
The sneaky bombshell we dropped a few days back said “76% of Indian internet users have their digital purchases influenced by social media,” i.e., the […]
The Art Of Getting A Handle On Haters, And Outright Trolls
A while back, news leaked that Instagram is playing with a minor change in its app that can have a radical impact. The photo-sharing site […]
Dear To-Be Influencer, Here’s How You Do It. Love, DYT
Anybody who believes the wide web of social media is a fad is #craycray. It is very much alive, and it is here to stay. […]