Category & Tags

Content Creator

What Are Influencers Really Influencing?

TL;DR: It’s you. Creators sway your opinion on anything and everything!   As 2019 rolled on, influencer marketing became part of the big leagues. It went from being an afterthought to being an integral part of the marketing strategy. Brands began to allocate budgets specifically for influencer campaigns.  The change happened due to two facets. […]

   

  June 15, 2020

Where Is Influencer Marketing Heading In 2020? The Creator Side of the Story

Credible. Trustworthy. Authentic. And reliable. Creators of today are all this and more. And that’s why 92% of people rely on influencers for recommendations more than traditional adverts and mega-celebrities. Why are we tooting the creator horn? Because the year, nay the decade, is coming to a close and we wanted to end it with […]

   

  December 31, 2019