Snapchat

One of the highlighting features of Snapchat that made it incredibly popular among social media users is the stories feature. The stories feature were used by both Instagram and Facebook. In fact, even Twitter recently rolled out Fleet, their own stories feature.    The best thing about Snapchat is that it has not become a […]

Remember how before the pandemic we thought that if we get WFH, we will tone those abs and work tirelessly in gyms? Well, the pandemic came, the lockdown happened and now we have adjusted well to this new normal. Even in the midst of such a 180° change, we haven’t found time for our workout […]

“Don’t look back, We have found our destiny, Because all this is no coincidence, DNA, we have found our destiny”, goes the lyrics of DNA, a popular song by BTS, which stands at 1 billion YouTube views, and is growing by the second you read. Kpop has scaled to unbelievable heights over the past decade. […]

Let’s face it, the global pandemic of coronavirus is here to stay. Even when the trends have observed a ray of positivity, it’s suggestive that we might have to accept living in the new normal. At least, until the vaccine arrives (we had to mention this)! Most of the research shows that we have defaulted […]

Hell yes! Videos are not just important; they are mandatory for both creators and brands. 70% of India’s data usage happens on online videos. Did you know that?  We sure didn’t and we were gobsmacked. Isn’t that too much? But then we realized 1 in every 3 people watch videos, and on average 67 mins of […]

Creator envy is a real thing.  When we see the content of other creators, we often feel, “God, how much money would I need to create that?” Or worse, “They can create such good content because they’re rich!” In a gist, a lot of new content creators believe that it is a rich person’s game.  […]

“Thappad se darr nahi lagta sahab, pyaar se lagta hai”, the iconic dialogue made Shotgun Jr. Sonakshi Sinha a household name. Since then, her influence has only seen an upward trend, especially on social media. Only last month, DYT speculated on Shradha Kapoor’s social media secrets and for this month we have picked Bollywood’s original […]

Those days are long gone when only film celebrities (read: male dominant) held influence over people. Now, with the wake of the internet and growing influencer culture, anyone who follows passion and carves their own path holds the ability to influence people, especially by creating unconventional content on social media. Their influence goes a long […]

  Instagram Reels is an entertaining platform that is designed to be quick, fun, and amusing. It is a great mode of sharing content with your audience. However, this does not mean that you need to give up on your well crafted Instagram aesthetic. There are different ways to maintain a fine balance between your […]

This year’s World Mental Health Day comes at a time when all of our lives have been greatly affected by the COVID-19 pandemic. This has also increased our time on social media! A lot of us have been using social media regularly which has led to illnesses like depression or anxiety. Taking a break is […]

No, we don’t mean MakeupByMario or Shaanxo. Yes, they are worthy people to follow, but it is the micro-influencers who matter more for us. So, a bunch of us sat down (on Zoom, of course) to shortlist creators who are influencing the beauty niche. If you’re a cosmetic brand, a beauty addict, or just another creator coming up […]

Going live on various platforms has been a trend that seems to do great for content creators and brands alike. Primarily, it helps in direct engagement with your audience. Your effort towards a personal connection with your audience always makes them feel great about you, thereby bringing a sense of loyalty and commitment from them. […]

Hostages is a thrilling OTT series featured on Disney+Hostar. The 1st season of which was released in 2019. Directed by Mr. Sudhir Mishra and featuring a veteran cast of Mr. Ronit Bose Roy along with Tisca Chopra, Divya Dutta among others, this show garnered appreciation and lauds from critics and viewers after the release of […]

Wondering how these celebs keep trending about their social media posts all the time? In this direction, we bring to you one of the most popular new age actresses who has done wonders with her Instagram- Shraddha Kapoor. The adorable Indian Diva is the 3rd celebrity after Virat Kohli and Priyanka Chopra Jonas to have […]

Netflix India has up its game by inserting some long captions between their regular memes and catchy captions. It is pretty clear that the Gram is a visual-first medium. Therefore, brands and creators often test the blogging abilities of the app. Netflix has been pertinent in this endeavor. On analyzing, there are three major themes […]